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Modern Buyer Engagement Strategies
Knowing what your customers need and want is the foundation of all winning marketing campaigns. Without a solid understanding of their pain points and preferences, it's virtually impossible to successfully engage buyers ...
AI’s Growing Role in Modern Software Development
By definition, software development must remain on the cutting edge of technology — and in today's world, that means embracing artificial intelligence. While current tools are decidedly imperfect and have some significant ...
Data Backup Tools Are Letting Businesses Down
Suppose you ask any IT professional about the critical elements of disaster recovery planning. In that case, data backups will undoubtedly top the list. Whether there’s a natural disaster or a cyber ...
Beware: Fake Google Meet Invites Hide Malware
Suppose we didn’t have enough reasons to dread meetings. In that case, a recent rise in virtual scams using fake Google Meet invitations might be the final nail in the coffin. In ...
QR Codes Exploited to Bypass MFA Protections
Quick response, or QR codes, are ubiquitous. Businesses use them for everything from contactless access to restaurant menus and user manuals to providing payment and shopping links, making it easy for customers ...
ADT Network Breach: Customer Data Remains Secure
Did the recent ADT network breach leave you feeling less secure? Knowing the causes of this incident could help you narrow down the best proactive steps to safeguard your establishment. Breaking Down ...
Guarding Against the Growing Threat of Data Poisoning
There’s no question that generative AI is fast becoming a critical tool for enterprises. However, as with any new technology, there will be some bumps as more people adopt and refine it. ...
Broadband Standards Shift Toward Enhancing User Experience
Broadband is nothing new, especially in the commercial business realm. Starting in the early 2000s, broadband began replacing dial-up internet, making it so that customers no longer had to call a specific ...
Urgent Action Needed: Tackling the Zero-Day Surge
Your business houses a lot of delicate information that hackers could use against you. From stealing login credentials and locking you out until you pay ransom to sell your credit card information ...
Proactive Cybersecurity: Lessons from Cybersecurity Incidents
In recent months, major organizations like Schneider Electric and even U.S. government officials have been hit with targeted cyber-attacks. If ransomware and espionage campaigns can impact these high-level entities, what does ...
